Whitmore started EMRApproved four years ago to explore a new avenue while her other company was flailing. She decided to try her hand at healthcare information technology and trained her staff with a new skillset in electronic medical records. Acknowledging it was a bit of a gamble, it was a well-educated one. “We do know that the baby boomer generation is aging, and we do know that health care is getting a lot of attention,” says Whitmore in the NPR interview.
Michigan Works, the state’s workforce development program, follows EMRApproved’s model by encouraging job-seekers to make the most of budding industries by learning new and relevant skills. According to a recent study by Kalorama Information, the market for electronic medical records is currently at $17.9 billion, placing a growing demand for individuals trained in information technology implementation as an EMR project manager and healthcare IT certification as a consultant.